ITAM in the UAE
Choosing IT asset management software in the UAE
IT asset management software in the UAE has to handle several properties, several legal entities and more than one currency, and increasingly has to work in Arabic. Atlas is built in Dubai for exactly that: assets, contracts, budgets and chargeback per property, rolled up to the group, in English and Arabic. Atlas is built by Sulayo, a Dubai product studio.
What makes the UAE requirement different?
Three things that global tools tend to treat as edge cases. Businesses here commonly operate as a group of legal entities rather than one company, often across several Gulf countries, so the reporting line and the legal line do not match. Currency is rarely singular: dirhams, riyals and dollars appear in the same portfolio. And Arabic is a working language, not a localisation nice-to-have, particularly for finance and operations staff outside the IT team.
What should a UAE buyer actually check?
Whether the tool scopes records per site as a first-class concept or bolts it on with tags; whether it can hold a base currency for the group and a local currency per site; whether it does anything about shared cost, which is the largest and least examined line in most IT budgets here; and whether an Arabic-reading finance manager can use it without help. Most global ITAM tools answer the first two adequately and the last two not at all.
Where a global tool is the better choice
If the estate is unknown and needs discovering, Lansweeper does that better than Atlas. If the organisation already runs ServiceNow, adding its ITAM module keeps one version of the truth. If the budget is zero and there is one site, Snipe-IT is free and open source and does the job. Atlas is the better answer specifically for a multi-property group whose problem is cost allocation, contracts and a defensible group view, and Sulayo would rather say that than claim the category.
At a glance
- Built in
- Dubai, United Arab Emirates
- Sold across
- UAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman
- Languages
- English and Arabic, right-to-left interface
- Currencies
- Group base currency plus a local currency per property, with FX handling
- Multi-entity
- Records scoped per property, rolled up to the group
- Pricing
- Per property, per year, in AED, with an annual floor
- Hosting
- Vercel, Neon and Cloudflare, each SOC 2 Type II attested
Competitor details are taken from those vendors' own published pages and were checked on 2 September 2026. Confirm the current position with the vendor before deciding.
Questions people ask
What is the best IT asset management software for a UAE hotel group?
It depends on which problem is actually being solved. For cost allocation across properties, contract and AMC renewals and a group-level view, Atlas is built for that case and built here. For deep network discovery, Lansweeper. For enterprise-scale ITAM inside an existing platform, ServiceNow. For a free single-site register, Snipe-IT.
Does Atlas support Arabic for finance teams?
Yes. Atlas ships an Arabic dictionary with a right-to-left interface, so a finance or operations manager who works in Arabic can use it directly rather than through a colleague. Numbers and currency stay in Latin digits, which is how Gulf finance is written in practice.
Where is the data hosted, and does it stay in the region?
Atlas runs on infrastructure operated by Vercel, Neon and Cloudflare, each of which maintains a SOC 2 Type II attestation for the services used. Sulayo has not completed its own SOC 2 or ISO 27001 audit and says so rather than implying otherwise. Data residency should be discussed directly if it is a hard requirement, because the honest answer depends on the provider region chosen.
Is there a local team to talk to?
Sulayo is two founders in Dubai, and one of them answers. That is a genuine advantage for response time and a genuine limitation on scale, and both are worth knowing before choosing. A group that needs a 24/7 global support contract should weigh that honestly.
How current are the competitor details on this page?
Checked against each vendor's own published pages on 2 September 2026. Packaging and pricing change, so confirm anything decision-critical with the vendor directly rather than relying on a comparison page, including this one.